The Endowus Private Wealth Insights: HNW Investor Sentiment 2024 report collates the sentiments and perspectives from close to 500* High-Net-Worth (HNW) investors in Singapore and Hong Kong. Our study delves into their preferences and challenges regarding private market investments such as private credit, private equity, private real estate and other financial alternatives like hedge funds.

Findings from the study uncovered an intention to shift more assets into private market strategies and hedge funds, as well as real assets alternatives, as HNW investors demand better returns with less correlation to public markets. However, challenges such as managing their private and public assets across platforms, a lack of transparent, publicly available fund information, and a lack of high-quality products persist.

This report offers valuable insights to investors and the broader private wealth industry alike, highlighting the untapped potential in private market strategies and hedge funds, and the opportunity to focus on improvements across strategies and service quality to better serve the needs of HNW investors.Read less

*The study was conducted by YouGov Singapore in Q1 2024, surveying 492 HNW individuals across Hong Kong (n=226) and Singapore (n=266). Singapore respondents qualified as HNW based on meeting at least one of the following: (1) Annual income of at least SGD 300,000, (2) Personal investable assets of SGD 2M or more, (3) Financial assets of SGD 1M or more. 58% of total respondents (n=285) reported verified professional or accredited investor status across both markets.