Growth Marketing Analyst/ Associate
About us
Endowus is Asia’s leading fee-only digital wealth platform. Licensed by the Monetary Authority of Singapore (MAS) and Hong Kong Securities & Futures Commission (SFC), Endowus is the first digital advisor in the region to span both private wealth (Cash) and public pension savings (CPF & SRS in Singapore), helping all investors grow their money with expert advice, institutional access to financial solutions, low and fair fees, and a delightful personalised digital wealth experience.
Our clients entrust us with a responsibility that goes far beyond technology or financial markets - they entrust us with their wealth - their livelihoods and ambitions of a better future for themselves and their loved ones. Our mission is clear: help people invest better so they can live easier today, and better tomorrow.
The people you will work with
The team has deep domain knowledge in finance and technology, bringing together decades of experience at Morgan Stanley, Amazon, JPMorgan, UBS, Goldman Sachs, Blackstone, Vanguard, ANT, Fidelity, McKinsey, Grab, ByteDance, and many others. See our leadership team here. We practise inclusion and treasure our diversity in background and experience. A diverse team is our biggest asset and we look for people who share our belief in Endowus’ clear mission.
Investors, recognition, licensing
Founded in 2017, Endowus has raised a total of US$95 million in funding from investors such as UBS, EDBI, Prosus Ventures, Z Venture Capital, Samsung Ventures, Singtel Innov8, and global leading venture capital firms Lightspeed Venture Partners and Softbank Ventures Asia.
Endowus’ leadership and growth have been recognised by the industry and it has attained numerous awards including Singapore’s Rising Star and Fintech Innovation in Asset Management, CEO of the Year, CIO of the Year (Asia Asset Management’s Best of the Best Awards 2022), Singapore’s Fintech Startup of the Year (The Asset Triple A Digital Awards 2022), LinkedIn Top Start-ups 2021, Forbes Asia 100 to Watch, WealthTech of the Year (Asia FinTech Awards 2022), Top 15 Singapore’s Best Workplaces Award and Top 100 Asia’s Best Workplaces Award 2022 (Great Place to Work).
The Endowus Group comprises Endowus' licensed companies in Hong Kong and Singapore, as well as Hong Kong-based multi family office Carret Private. Endowus Group serves over a hundred thousand clients with content, advice and access. With group assets of over US$6 billion, it is one of the largest independent wealth managers in Asia. From a combination of 100% trailer fees rebates as direct cashback to clients, savings from the access to institutional share class and exclusive funds, Endowus has created more than US$40 million in savings per year for its clients.
Endowus is licensed by the Monetary Authority of Singapore (MAS).
About this role, responsibilities & ownership
Reporting to the Head of Growth Marketing of Endowus, this role will be focused on driving user growth from acquisition to retention. The successful candidate will be involved in supporting overall growth strategy including the planning, optimising and execution of our digital marketing channels across Singapore and Hong Kong.
- Develop channel mastery as you gain a deeper understanding of both paid and owned channels. Support the execution and optimization of these channels to supercharge customer acquisition and nurture client relationships.
- Be an integral part of all user growth initiatives. This includes driving customer acquisition, segmenting audiences, automating onboarding processes, launching retention programs, and creating compelling referral incentives.
- Dive into data-driven research to uncover trends and insights. Use this knowledge to enhance product understanding and optimize marketing processes.
- Collaborate with cross business units (e.g Product, CX, IO) to create seamless and engaging customer journeys for a better investment experience.
- Conduct in-depth analysis of customer data sets and translate your findings into actionable recommendations that will drive growth and improve our marketing strategies.
Requirements
- A strong desire to learn, grow and collaborate to build a meaningful enterprise in solving for the biggest pain points in investing and wealth by leveraging technology
- Self-motivated, diligent, collaborative and uplifting team player with a hunger to learn, contribute with strong sense of ownership
- Strong analytical skills, attention to detail and clarity of thoughts. Candidate should have a comprehensive understanding of the marketing funnel and customer journey
- At least 1-2 years relevant work experience in performance marketing or customer lifecycle/CRM experience
- Knowledge of ad platforms (e.g Google Ads, Ads Manager, etc) or CRM platforms (e.g Braze, Appsflyer, CleverTap, etc) is a plus
- Strong communication skills, to work with multiple stakeholders
- Eye for detail to manage integrity and accuracy of all communications
- Work experience in marketing roles in the technology and/or financial services industry is a strong plus
- Candidates should be fluent in both spoken and written English
- Adept at Microsoft Office Powerpoint and Word, with proficient Excel skills
Benefits & perks
- Stock options in a fast growing company *
- Employee discount for investing at Endowus
- Flexible working hours and locations so you can live life and your best work - you are trusted to be responsible
- Competitive Staff Benefits; Annual leave, Life & Medical Insurance, Flexible Benefits Allowance *
- Office Productivity Equipment; Omnidesk Standing Desk & Ergonomic Chairs, Dell UltraSharp USB Type-C Monitor, high-end computer peripherals
- Choice of latest Apple or PC equipment
Note: * is only applicable to Full-Time employees
- Email subject: [Role you are applying for], [Your name]
- Attach your CV
- Content portfolio — Original content creation (English and Traditional Chinese), translation (English to Traditional Chinese), any marketing/social media samples
- Cover letter in body of your email
- Requirement for credit bearing
- Notice period (if any)
- Current location
- Visa assistance for role location? (Y/N)