Private-market assets are all the rage, but are they worth the bragging rights?

Should Accredited Investors consider alternatives and private market assets? Samuel Rhee, Chairman & CIO at Endowus, highlights why balance is key. While institutions’ allocations in private assets may be as high as 25%, individual investors are encouraged to allocate lesser, between 5 - 15%, in accordance to their wealth and risk appetite. AIs should also take the necessary measures to effectively manage their liquidity. While closed-end private funds do not require capital upfront, money needs to be available when the fund is investing.