World’s largest alternative asset manager
Blackstone strives to deliver for investors by building businesses that power tomorrow’s economy
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assets held in your own name at


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assets held in your own name at
Grow all your wealth
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100% Cashback on trailer fees
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Invest on Fund Smart in just a few clicks
1. Create an Endowus account
Onboard online in 10 minutes. When you create an Endowus account, we’ll create a trust account in your own name at UOB Kay Hian, Singapore’s largest broker. This trust account will handle your assets and process the transactions you make on the Endowus platform.
You get the ease of use of the Endowus platform, and the trust that UOBKH brings to all its clients, including you.2. Add a Fund Smart goal
Build your optimal portfolio using best-in-class funds at low cost with Fund Smart. Select your funding type — Cash, CPF or SRS.
3. Choose from 200+ funds
Explore our curated range of funds across asset classes, geographies, sectors, and styles. Our platform also guides you with real-time data on fund characteristics, like holdings and performance, to help you make better decisions.
4. Investing better, at your fingertips
Invest in a single fund or build a portfolio of up to eight funds. There is no limit to the number of portfolios you have on Endowus. Monitor your performance and manage your investments online.




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About
Blackstone
Blackstone is the world’s largest alternative asset manager. The Firm seeks to deliver compelling returns for institutional and individual investors by strengthening the companies in which the Firm invests. Blackstone’s more than $1.1 trillion in assets under management include global investment strategies focused on real estate, private equity, infrastructure, life sciences, growth equity, credit, real assets, secondaries, and hedge funds. Blackstone’s scale – with 12,500+ real estate assets and 250+ portfolio companies* – enables the Firm to invest in dynamic sectors positioned for long-term growth. *As of December 31, 2024.
Awards
Why
Blackstone
Blackstone delivers deliver long-term value for investors by building strong businesses.
Build financial security. The Firm seeks to to deliver outstanding performance for institutional and individual investors by stewarding their capital with integrity and conviction.
Build strong businesses. Blackstone equips businesses with an extensive range of tools and capabilities they need to grow.