Leap into prosperity this CNY 💰     Get an $88 head start to growing your wealth.

Leap into prosperity this CNY 💰Get an $88 head-start to growing your wealth.

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Grow all your wealth

Cash & SRS investing conveniently on one award-winning platform

0% sales charges

Choose from hundreds of funds with no sales charges

100% Cashback on trailer fees

Lower your costs by up to 1% per year

Safety first

Licensed by MAS with assets held in your own name at UOB Kay Hian

Access top Morgan Stanley IM funds among the 200+ best-in-class unit trusts now available on Endowus Fund Smart

Invest on Fund Smart in just a few clicks

  • 1. Create an Endowus account

    Onboard online in 10 minutes. When you create an Endowus account, we’ll create a trust account in your own name at UOB Kay Hian, Singapore’s largest broker. This trust account will handle your assets and process the transactions you make on the Endowus platform.

    You get the ease of use of the Endowus platform, and the trust that UOBKH brings to all its clients, including you.

  • 2. Add a Fund Smart goal

    Build your optimal portfolio using best-in-class funds at low cost with Fund Smart. Select your funding type — Cash, CPF or SRS.

  • 3. Choose from 200+ funds

    Explore our curated range of funds across asset classes, geographies, sectors, and styles. Our platform also guides you with real-time data on fund characteristics, like holdings and performance, to help you make better decisions.

  • 4. Investing better, at your fingertips

    Invest in a single fund or build a portfolio of up to eight funds. There is no limit to the number of portfolios you have on Endowus. Monitor your performance and manage your investments online.


Morgan Stanley IM

Morgan Stanley Investment Management (MSIM), with $1.3 trillion* in assets under management¹ as of December 31, 2022, is a client-centric organisation dedicated to providing investment and risk-management solutions to a wide range of investors and institutions including corporations, pension plans, intermediaries, sovereign wealth funds, central banks, endowments and foundations, governments and consultant partners worldwide. With over four decades of asset management experience, our investment strategies span the risk/return spectrum across geographies, investment styles and asset classes, including equity, fixed income, alternatives and private markets.

MSIM offers its clients personalised attention, the intelligence and creativity of some of the brightest professionals in the industry, and access to the global resources of Morgan Stanley. With 1,322 investment professionals worldwide, and 52 offices² in 25 countries, MSIM is able to provide in-depth local knowledge and expertise while channeling the strength of our global presence and resources. To support the delivery of tailored, value-added investment solutions to clients our investment teams are organized by capability: High Conviction Equities, Active Fixed Income & Liquidity, Custom Solutions, Alternative Investments, and Sustainable Investing. Business operations provide centralised functions to support the investment teams.

1 As of December 31, 2022. Assets undermanagement (AUM) includes all discretionary and non-discretionary assets of Morgan Stanley Investment Management (MSIM) and all advisory affiliates. MSIM Fund of Fund assets represent assets under management and assets under supervision. MSIM direct private investing assets represents the basis on which the firm earns management fees, not the market value of the assets owned.

2 Eaton Vance offices in the same city as MSIM offices are counted separately. Home offices are not counted in number of offices, cities or countries. Data as of December 31, 2022.


Morgan Stanley Investment Management brings innovative, highly relevant solutions for clients, consultants, and partners across the globe. We show unwavering commitment to investment excellence, diversity of perspective, and differentiated values. We have distinctive and highly complementary strengths in investment management and distribution.

Why invest with Us?

Broad range of strategies

Our diverse array of investment solutions extend across public and private markets.

Deep experience in responsible and sustainable investing

We are a leader in responsible investing with $45B+ in assets under management across equities, fixed income, alternatives, multi-asset and client-driven customised portfolios.

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Morgan Stanley IM

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